For the Pepsi 400 at Daytona, we're going to see a new (test) way of advertising that allows all but 4 minutes an hour of race broadcast, while the commercials run in the lower right corner of your screen.
Hmm, I think I've seen this on some future vision in a sci fi movie. Pretty soon we'll be watching commercials and being interrupted by programming.
http://www.thatsracin.com/242/story/3243.html
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