Over on ESPN, Terry Blount and David Newton put together an article addressing the issue that Budweiser is possibly looking at Kasey Kahne's red #9 car to sponsor next year.
On top of that, it would seem (Or expected, as they write) that PepsiCo Inc., possibly with the Mountain Dew brand or a combination of Pepsi products, will sponsor Dale Earnhardt Jr. next season in the No. 5 Chevrolet for Hendrick.
The Dodge dealers, Evernhams sponsor would have to sign off on the move to allow Budweiser to move to Kahne's car.
One source close to the negotiations told ESPN.com that it's still possible Budweiser could stay at Dale Earnhardt Inc., depending on whom DEI signs to replace Earnhardt.
Budweiser officials now have targeted four other drivers they would consider sponsoring next season, including Kahne. The other three drivers are not known.
The aritlce, in it's detailed enirety is here on ESPN, because this writer is taking this with a grain of salt.
Showing posts with label Pepsi. Show all posts
Showing posts with label Pepsi. Show all posts
Tuesday, July 10, 2007
Saturday, June 30, 2007
The Pepsi 400 - No More?
David Poole posted this article:
Next weekend’s Nextel Cup race at Daytona may very well be the last Daytona race called the Pepsi 400.
Sports Business Daily reported Friday that Coca-Cola is close to signing a deal to give it pouring and marketing rights at Daytona. That would end an almost 50-year relationship between Pepsi and the track.
The report says Pepsi’s deals with other International Speedway Corporation tracks at Phoenix, Talladega, Watkins Glen and Darlington will be dropped as they expire over the next few years.
Boo - I'm a Pepsi guy at heart, but it is what it is, and the show and all it's underlying contracts must go on!
ThatsRacin
Here's a link to the SportsBusinessDaily site, but you have to be a registered user to see the whole deal.
Next weekend’s Nextel Cup race at Daytona may very well be the last Daytona race called the Pepsi 400.
Sports Business Daily reported Friday that Coca-Cola is close to signing a deal to give it pouring and marketing rights at Daytona. That would end an almost 50-year relationship between Pepsi and the track.
The report says Pepsi’s deals with other International Speedway Corporation tracks at Phoenix, Talladega, Watkins Glen and Darlington will be dropped as they expire over the next few years.
Boo - I'm a Pepsi guy at heart, but it is what it is, and the show and all it's underlying contracts must go on!
ThatsRacin
Here's a link to the SportsBusinessDaily site, but you have to be a registered user to see the whole deal.
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