Breast Cancer - You'd Be Surprised How Many It Affects Or What Little It Takes To Help!

Watching the Atlanta race, I took note of the pace car sporting the Breast Cancer Pink Ribbon logo on the hood.  That logo signifies breast cancer awareness, or the attempt to bring awareness to cancer.  That pink car is the Cancer Awareness Camaro and every lap it takes around the Atlanta track, Chevy will donate $200.  (So we're hoping for a lot of "water bottle" cautions!!!)

What's funny is that sometimes awareness programs only seem to be noticed by those that have gone through the experience, either personally or via a family member.  I took notice of the car because of something my wife went through less than a year ago.

Did you know that

"Breast cancer can affect 1 in 8 women.  200,000 women are diagnosed each year.  That's 547 women a day.  Or 22 women an hour.  You do the math… how many women are in your life?  Whether you know it or not, you know someone… and it's probably someone how supports the cost."

The stats are a bit insidious or surprising.  And this is just breast cancer, one form of cancer.  And when we went through the ordeal, our experience was softened by all the research and financial help that built up the knowledge base that helped us through this ordeal.  Since then I've been doing what I can to help raise awareness or contribute when and where I can.

And so, here's my pitch, and it's a simple one:

$1.

That's it.  You'd be surprised what a mere dollar can do, because if everyone watching the race pitched in with $1, that's a quick few million dollars that can go to helping the research in the fight against cancer... whether it's breast cancer or any cancer for that matter. So don't feel like you're not doing enough if all you do is give $1.  Believe me, if everyone chimed in, it would help the fight.

Thanks for your time in reading through this piece.

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National Breast Cancer Foundation
National Breast Cancer Awareness Month
Healthline Breast Cancer Anatomy
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Chevrolet Press Release on the pink Camaro

"Chevrolet Racing Revs Up Breast Cancer Fight
Brand to donate $200 per caution lap during AdvoCare 500 paced by pink Camaro SS

2012-08-29

DETROIT – Chevrolet Racing will renew the brand's fight against breast cancer this weekend at Atlanta Motor Speedway where every lap run under the caution flag will lead to a $200 contribution by Chevrolet to the American Cancer Society's Making Strides Against Breast Cancer initiative.

"For our 100th birthday in 2011, Chevrolet began its support of the American Cancer Society, and the generous response from our dealers, employees and customers told us we needed to help the Society fight for more birthdays," said Don Johnson, vice president of Chevrolet Sales and Service. "At Chevy, we believe everyday heroes can accomplish extraordinary things, and it is in this spirit that we work to achieve a world without breast cancer."

On Friday, 30 breast cancer survivors and their guests will spend the day at Atlanta Motor Speedway and participate in Chevrolet Camaro SS pace car rides around the historic track with Team Chevy NASCAR Sprint Cup Series driver Jamie McMurray and four-time NASCAR Camping World Truck Series Champion Ron Hornaday Jr. NASCAR Nationwide Series driver Danica Patrick also will visit with survivors for photos and autographs.

On Sunday, Chevy will donate $200 for every caution lap run during the NASCAR Sprint Cup Series AdvoCare 500, paced by the pink Camaro SS featuring the Making Strides Against Breast Cancer logo. In 2011, 64 caution laps at Atlanta generated $12,800 for the American Cancer Society.

October is National Breast Cancer Awareness Month. In September, Chevrolet will announce additional brand, dealer, employee and consumer activities in support of the American Cancer Society and Making Strikes Against Breast Cancer.

"Last year, contributions of more than $900,000 supported the American Cancer Society's mission to save lives by helping people stay well and get well, by finding cures and by fighting back against this disease," said Roshini George, national vice president of health promotions for the American Cancer Society. "As we approach National Breast Cancer Awareness month in October, we want thank the Chevrolet family for its support and remind everyone to take the steps that make a difference in our fight against breast cancer."

Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than four million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com."