Monday, January 14, 2013

NASCAR and Featherlite Trailers Extends Their Partnership

If you're a fan of both NASCAR and Featherlite Trailers... or wonder why there are so many Featherlite Trailer ads during the races, it might all be coming together pretty soon.

NASCAR and Featherlite have officially extended their contractual relationship with each for another 6 years.  That's something that in this economy, is a good thing for all involved.  Plus, as it's always said, with NASCAR fans being the most sponsor loyal sports fans out there, is a good thing for Featherlite.

Check out news, via press release, below:


NASCAR And Featherlite Trailers Announce Six-Year Partnership Extension
The Official Trailer Of NASCAR Continues Its 20-Year Relationship With The Sport

DAYTONA BEACH, Fla. (Jan. 14, 2013) — NASCAR® and Featherlite Trailers announced today that the Iowa-based company has agreed to extend its long-term partnership with NASCAR. The six-year extension ensures that Featherlite Trailers will be the Official Trailer of NASCAR through 2018. Entering its 13th year as an Official Partner, Featherlite Trailers built its first race car transporter for owner Richard Childress 20 years ago, dating its relationship with the sport back to 1993. 

Currently, Featherlite Trailers plays a vital role in facilitating high-quality NASCAR race events each weekend. Ninety percent of NASCAR Sprint Cup Series™ and NASCAR Nationwide Series™ teams rely on Featherlite transporters to move vital race equipment to every event. Additionally, approximately 10 transporters manufactured by Featherlite Trailers serve as official office and meeting spaces for NASCAR race officials and personnel each weekend across the country. 

"Featherlite Trailers is pleased to extend our partnership with NASCAR," said Terry Carlson, chief executive officer of Universal Trailer Holding Corp. "As a long-time NASCAR partner, Featherlite is committed to the sport and its fans, as well as providing world-class support and services to NASCAR and its race teams."

In the second half of the 2012 NASCAR season, Featherlite Trailers introduced its newly redesigned custom "T1" NASCAR support and media trailer. The transporter, featuring larger and more efficient work spaces, is utilized by NASCAR broadcast partners at the track each weekend.
 
"The return of Featherlite Trailers benefits our entire industry, including our tracks, drivers, teams and partners," said Jim O'Connell, NASCAR chief sales officer. "The extension of this 20-year relationship ensures that our sport will continue to have the most technologically advanced race transporters and meeting spaces, critical to facilitating high quality race events each weekend."

Featherlite Trailers is a leading designer and manufacturer of aluminum trailers, including specialized 53-foot race car transporters and highly customized specialty trailers for virtually every business purpose. The company also manufactures car, recreation, utility, horse and livestock trailers. Featherlite is part of Universal Trailer Corporation's family of brands.

About NASCAR
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for one of North America's premier sports. NASCAR races are broadcast in more than 175 countries and in 25 languages. In the U.S., races are broadcast on FOX, TNT, ABC/ESPN/ESPN2, SPEED, Motor Racing Network Radio, Performance Racing Network and Sirius XM Radio. NASCAR fans are among the most brand-loyal in all of sports, and as a result more Fortune 500 companies participate in NASCAR than any other sport. NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Camping World Truck Series), four regional series, and one local grassroots series, as well as three international series. Also part of NASCAR is GRAND-AM Road Racing and the American Le Mans Series, featuring competition on road courses with multiple classes of cars. NASCAR sanctions more than 1,200 races at 100 tracks in more than 30 U.S. states, Canada, Mexico and Europe. Based in Daytona Beach, Fla., NASCAR has offices in eight cities across North America. The next NASCAR Sprint Cup Series race will be The Sprint Unlimited At Daytona on Feb. 16 on FOX at 8 p.m. ET. For more information and a complete schedule, visit www.nascar.com. Follow NASCAR on www.facebook.com/NASCAR or on Twitter: @NASCAR.

About Featherlite Trailers

 Featherlite specialty trailers are sold through the company's corporate headquarters in Cresco, Iowa. In addition, Featherlite has highly diversified product lines offering horse, livestock, car, utility and recreational trailers through an extensive international dealer network. In addition to its "Official Trailer" status of NASCAR, Featherlite is a sponsor of many equine, livestock and motorsports organizations. Featherlite is part of the Universal Trailer Corporation's family of brands.

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