Wednesday, June 20, 2007

Dale Jr Adidas Line of Clothing

When will it stop?

Who knows, but Jr is branching out into a new product realm for NASCAR with a clothing line under the Adidas label, as "NASCAR-related apparel and merchandise has essentially been nonexistent in the top sporting goods chains and Adidas’ relationships in that space could provide a significant distribution push for Earnhardt’s apparel."

Way to go Jr...

See the nitty girtty (It's actually a very informative article) at Sportsbusiness journal

Bruce Simmons, The Fan Reporter

1 comment:

  1. the Dale Jr. adidas product just launched here, I hear they will have shoes too at some point, I like the logo:
    http://www.shopadidas.com/shop/index.jsp?categoryId=2883281

    ReplyDelete

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