When will it stop?
Who knows, but Jr is branching out into a new product realm for NASCAR with a clothing line under the Adidas label, as "NASCAR-related apparel and merchandise has essentially been nonexistent in the top sporting goods chains and Adidas’ relationships in that space could provide a significant distribution push for Earnhardt’s apparel."
Way to go Jr...
See the nitty girtty (It's actually a very informative article) at Sportsbusiness journal
Bruce Simmons, The Fan Reporter
the Dale Jr. adidas product just launched here, I hear they will have shoes too at some point, I like the logo:
ReplyDeletehttp://www.shopadidas.com/shop/index.jsp?categoryId=2883281