Roush Fenway Management Team Has New Player

As I am sure you all remember, back in Feb of 2007, Fenway Sports Group (FSG) bought into a 50% stake of Roush Racing, making it Roush-Fenway Racing.

On Monday, the 25th of August, FSG announced the appointment of the ex Managing Director of Corporate Marketing for NASCAR, Brian Corcoran. He will assume the position of Executive Vice President, Business Development & Motorsports.

Corcoran will be overseeing the operations for FSG's NASCAR division which includes Roush Fenway Racing and Yates Racing and will be identifying and developing new sponsor and revenue opportunities for both teams. (Heck, I even forgot they had a piece of Yates.)

It seems they're bringing in the big guns to start bringing more money into the Cup teams.

I call him a big gun because it's he's credited with bringing Nextel to Cup and Nationwide Insurance to, well, the Nationwide Series. The premiere part of NASCAR is called Cup. Can't we call the Nationwide the series Bowl, or Fork or something? Then we distinguish that league, regardless of who sponsors it.

Most fascinating, indeed.

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